Raising awareness about the usage of our personal data by using instant messaging apps and calling for a communication solution respecting GDPR and high security standards that enforce and protect European values and rights.
In early January, the very successful messaging application WhatsApp announced a change in its terms of usage, that allows, among the others, a further usage of personal data by its parent company, Facebook. These changes leave the WhatsApp users only the choice between allowing Facebook to reuse personal data or stop using the service and lose access to an admittedly convenient communication platform.
While the outcry triggered by Facebook’s move has been significant, and people are flocking to alternative providers, the underlying issues with the current landscape of instant messaging need to be highlighted - as well as a strategy for a change explored.
It is undeniable that instant messaging is critical tool for quick and efficient communications, ranging from a purely personal text up to highly sensitive professional exchanges. While different application providers and alternatives to WhatsApp do exist, all the well-known big players are running monolithic services and thus users are subject to the persistence of a single company and the evolution of its own T&C. These T&C are in fact, most of the time imposed on users as an opt-out and communicated through non-transparent and non-user- friendly means.
This reality is highly unsatisfactory, considering also the fact that, although important national or EU-wide legal instruments (e.g. the GDPR) were put into place in the last years, personal data of EU residents might be transferred to third countries and leave the scope of a data protection regime.
After the invalidation of the Privacy Shield by the Court of Justice and the multiple privacy-related issues that Facebook faced in the last years - that it was not able to address convincingly - it has become essential for all European countries to rely on and provide to its enterprises and citizens access to messaging solutions that respect everyone’s right to data privacy, in line with the highest moral and legal principles of every European democratic society.